What does one do with all the time afforded by the indefinite, unpaid vacation of unemployment? Whatever one wants I suppose. I like to go for bike rides, walks, grow my wispy beard, read promotional magazines, skip rocks and play Othello. But one thing probably everyone one of us in the un-work force has spent a good deal of time on is writing cover letters.
They say the best resume in the world is moot without a cover letter to introduce it. The cover letter is supposed to address your specific employer and its needs. Which means unlike the resume, there is no blanket letter. It means you have to read that job description over, and over, and over, because before when you would skim and say, “Oh I can probably do that, anyway they won’t know I can’t until they hire me,” now you have to tell them how you learned to, can, have, enjoyed and will do again should you be hired. Oh, and do that in one to two moderate paragraphs–no need to waste their time if they don’t like you.
Now I had never written a cover letter until I graduated from college, because I was intimidated. But simply attaching my resume to countless e-mails to no discernible result was getting a surreal, disconnected feel, like it didn’t count if it wasn’t a hassle, like they knew I wasn’t putting any work into applying.
Being the industrious, diligent would-be employee I am, I Googled it. “How to write a cover letter.” And I got 24,500,000 hits, including step-by-step instructions, a YouTube video guide, and countless samples. After reading a few of those 24.5 million, I was grated by how ridiculously simple the pattern is. But like the Othello box says, “A minute to learn… A lifetime to master.” Or maybe that was MasterMind. But I think it’s Othello.
The paragraphs fall in this easy formula:
1) Introduce yourself, give them a hook to interest them.
- Disclaimer: don’t be too informal, but don’t be too rigid either. Don’t say “Dear Sir or Madam” until you’ve scoured the website, informational brochures and called the secretary to see if you can find an actual name to insert. Tell them which job you are applying for, but don’t waste space by telling them how you heard, unless you were referred by someone inside or connected to the company, or if it was a recruitment session and they want to get a feel on the effectiveness.
2) Give them a summary of how you fit the job description in one to two paragraphs.
- Disclaimer: you should address every point of the job requirements, unless you can’t fulfill every point, then you should focus on your strong points. Be ultra-specific on how you meet the need but don’t go into detail–there’s no space for that. You have to convince them that you can do everything necessary better than any other candidate, but don’t sound boastful, nobody likes a blowhard, especially when you are applying for a position labeled “entry-level, part-time, temporary with possibility for full-time and/or permanent.” One to two paragraphs, remember.
3) In the final paragraph suggest an action step: ask the employer if they would call you or meet with you.
- Disclaimer: don’t be pushy–don’t tell them anything they should or ought to do, don’t threaten them by saying “I will call to follow up” or that you will show up–if they want to see you, they’ll call you. But don’t be too passive, don’t seem remote or disinterested. Provide options for them to contact you and be inviting without being creepy or dull.
Easy as pie. When you get done, inevitably the letter looks too short, or too long, or their are really multiple concepts in each paragraph, but you had multiple strong points you wanted to emphasize and you couldn’t break the cardinal rule of paragraph limits. They say you should try using bullet form (but no more than a sentence to a bullet) or a checklist to show how you fill each category, but nothing to zany or they’ll think you never even bothered to Google how to write a cover letter.
When you get done and send it in, you find yourself in about the same position you were before when you just sent the resume: sitting on your hands again, surfing bizarre YouTube videos and checking the e-mail every other minute. And you realize just how draining covering yourself can be.